Your Fave Brands, But Fresher: Meet the Fashion Brand Alternatives You Haven’t Tried Yet (But Should)
Tired of seeing the same brands all over your feed? Whether you’re loyal to Aritzia’s polished minimalism, STAUD’s playful structure, or Cult Gaia’s vacation-ready glam, there’s a whole world of emerging labels delivering that same energy – with a fresh twist. As a personal stylist, I’m always looking for new brands. If you’re looking for fresh ideas, check out my latest guide. Compare your favorite go-to fashion brands with under-the-radar alternatives that deserve a spot in your closet. From effortlessly cool staples to statement pieces that turn heads, these up-and-coming names are serving looks, quality, and vibes – just like the ones you already love! Ready to upgrade your wardrobe with something a little less expected? Let’s dive in.
Want a closet filled with your favorite brands and discover new ones you’ll obsess over just as much? Work with Los Angeles personal stylist Meg Gallagher, who specializes in curating wardrobes that blend your go-to labels with fresh, on-trend finds tailored just for you. From timeless staples to under-the-radar gems, she’ll help you build a wardrobe that feels both familiar and next-level.
Like Cult Gaia? Try Andrea Iyamah.
Great For: Resort Styling, Summer Date Night, Summer Event Styling.
If you love the bold, sculptural designs and resort-ready elegance of Cult Gaia, a fantastic alternative to explore is Andrea Iyamah. Known for her stunning use of color, intricate silhouettes, and culturally rich inspiration, Andrea Iyamah offers a similarly elevated aesthetic with a unique global flair. Her pieces often feature dramatic cuts, flattering drapery, and striking textures—perfect for making a statement at a beachside escape or summer soirée. While Cult Gaia leans into architectural minimalism, Andrea Iyamah adds a layer of warmth and storytelling, making her brand a go-to for those who want fashion that’s both artful and deeply expressive.
Like Everything But Water? Try Casalina.
Great For: Swimwear, Resortwear, Summer Travel.
If you’re a fan of the chic, coastal aesthetic and curated swimwear collections at Everything But Water, you’ll love discovering Casalina. Offering a fresh collection of luxury swim and resort wear from 70 designers, Casalina focuses on timeless silhouettes with elevated minimalist design perfect for those who appreciate effortless elegance by the water. From refined swim staples to flowy cover-ups and beach-y accessories, Casalina captures that same vacation-ready feeling with a slightly more modern, boutique edge. It’s an ideal alternative for shoppers seeking high-quality, fashion-forward pieces that feel both relaxed and refined.
Like Jenni Kayne? Try Naadam.
Great For: Essentials, Everyday Chic.
If you love the laid-back luxury and effortless aesthetic of Jenni Kayne, a great alternative to explore is Naadam. Known for its ultra-soft, sustainably made cashmere and minimalist staples, Naadam offers the same kind of elevated basics that define Jenni Kayne’s appeal; cozy knits, neutral palettes, and timeless silhouettes. What sets Naadam apart is its commitment to ethical sourcing and transparency, delivering high-quality essentials that are both stylish and responsibly made. For those who appreciate understated elegance with a focus on sustainability, Naadam is a natural fit.
Like Aritzia? Try Clyque the Label.
Great For: Wardrobe Builders, Elevated Key Pieces, Summer Basics.
If you’re a fan of Aritzia‘s sleek, trend-forward pieces and casual-chic aesthetic, a great alternative to check out is stylist-created brand Clyque the Label. This emerging brand delivers a similar blend of modern sophistication and everyday wearability with clean lines, versatile neutrals, and elevated basics that seamlessly transition from day to night. Clyque the Label stands out with its commitment to quality fabrics and thoughtful design, making each piece feel intentional and refined. For those who love Aritzia’s polished minimalism, Clyque offers a fresh, fashion-forward take worth adding to your wardrobe.
Like Staud? Shop Bernadette.
Great For: Wedding Guest Dresses, Bridal Party, Event Styling.
If you’re drawn to STAUD‘s playful yet polished designs for weddings, bridal parties, or special events, BERNADETTE is a stunning alternative to consider. Known for its romantic silhouettes, dreamy floral prints and elevated feminine aesthetic, BERNADETTE brings added gracefulness to occasion dressing. While STAUD leans into bold colors and contemporary shapes, BERNADETTE offers a softer, more ethereal take; perfect for garden weddings and elegant soirées. With its luxurious fabrics and effortlessly chic vibe, BERNADETTE is ideal for those seeking statement pieces that feel timeless, artistic, and beautifully unique.
Ready to elevate your style and find fashion brand alternatives you’ll love just as much as your favorites? Don’t wait; contact Meg Gallagher today to start your personalized styling journey. She’ll help you refresh your wardrobe with pieces that fit your vibe perfectly and introduce you to amazing new labels that feel like they were made just for you. Your dream closet is just a message away!